KUALA LUMPUR: China-based shoemaker Xingquan International Sports Holdings Ltd recorded a strong growth to its order of about 56%, equivalent to about a total of RMB500 million (RM248 million) in its recently concluded Spring/Summer 2010 Sales Fair compared to the same event last year.

"Leveraging on our clear brand positioning and a series of effective marketing activities, ADDNICE brand is well received by our target customers. We will continue to launch various marketing activities in the future and devote to maintain stable and sustainable growth in our business," chairman and chief executive officer Wu Qingquan said in a statement today.

Xingquan was listed on the Main Board of Bursa Malaysia in July this year and has shed some 21% from the closing price of RM1.71 on July 9. The counter closed two sen higher today at RM1.34.