SINGAPORE (Feb 3): Omnicom Media Group Singapore (OMG) appointed Autumn Martin as director for digital media to enhance OMG's digital media offerings and strengthen the group's core digital expertise.

Torie Henderson, the CEO for OMG Singapore said that this move demonstrates OMG's commitment to keeping with the rapid growth of the industry. Autumn's appointment will strengthen the digital expertise not only within OMG, but for the country by "contributing in the development of sharper and more effective strategies to benefit the clients and the industry".

Autumn relocated from OMG UK, where she was heading the HP account for Europe, Middle East and Africa (EMEA) as associate director and will be responsible for enhancing the local digital offerings for OMG's business while adding value to the group's core digital expertise.

Autumn also brings with her the experience from her previous role as digital communications director at Universal McCann for EMEA.

Autumn said in a statement that digital should be the core of every marketing plan and the opportunities in that space is unlimited and exciting.

"I am looking forward to working closely with the talented team here, and drive Omnicom Media Group's digital prowess in a steady and mature market like Singapore," she added.

Her appointment was effective immediately, and she will report to Henderson.